Social media is quickly becoming one of the most popular ways to market and sell products. Everyone from big-name companies like Amazon and Best Buy to individual vendors is using this new medium to promote their businesses. One great thing about social media is that it can be used by virtually anyone. Even a college student can use it to advertise their small business. And it is an incredibly inexpensive way to advertise. Let’s take a look at a few simple ways writers can use social media for their business.
Writers should try and get involved with the student section on Facebook. This is an excellent way to meet people with similar interests as you and possibly even create some client contacts. If you are a writer, then obviously you have a blog and you can always leave comments on other people’s blogs. But did you know that you can use these blogs to promote your business? Yes, you can leave comments on other people’s blogs and if they like what they see, they will likely visit your website or send you a tweet asking how you could help them out.
Another way writers can use this platform is through Twitter. Twitter is a micro blogging site that allows people to post short messages online in the form of “tweets.” These tweets are only 140 characters long and are generally related to their topic. This is a great way for people in your business to let people know about specials, upcoming events, new books or just general comments. You can also follow other people in your business niche and even follow them back to see what they have written.
Another way writers can use Twitter is by adding a link to their website at the end of their tweets. This will direct interested readers straight to your website. Just make sure that you write useful and interesting information. You don’t want to come across as spam. And always add your company’s website and your contact information to your Twitter profile so people can visit it at a later time.
A third way to use social media is through Facebook. Facebook is another popular social media site where you can keep track of your friends and family and reconnect with old ones. It is also a great place to advertise your business. Facebook is similar to Twitter in that you can post short messages up to a maximum of 140 characters. However, you can also comment on other posts and your status updates. This can help you get more exposure for your business.
There are a lot of other ways writers can use social media. They are easy to start up and fairly inexpensive. There are even free social media platforms available online such as Twitter. Just take the time to learn how they work and then find a way to incorporate your own business into it.
Eleanor is a literary historian who explores the evolution of writing systems, from ancient scripts to modern digital text.
